Local & AI Search · PDF FIELD GUIDE · 2026

Local SEO Audit Checklist

A 60-point evidence trail for access, entities, pages and leads

SML-LOCAL-0134-PAGE PDF$19 ONE TIMEINSTANT DELIVERY
THE OUTCOME

Run a repeatable local-search audit that records evidence, ownership and the next corrective action.

Primary search intent: local SEO audit checklist
CORE MODEL

Four ideas before action.

Audit in dependency order

Crawl access and canonicalization come before copy refinements or citation expansion.

Separate observation from diagnosis

A missing impression is observed; its cause requires evidence from multiple checks.

Score business-critical routes

Service, location, contact and conversion pages deserve priority over low-value archive URLs.

Assign every fix

An audit becomes operational only when each issue has an owner, deadline and verification step.

ACTION CHECKLIST

A six-step review process.

  1. Capture an indexed-page baseline
  2. Review robots, sitemap and canonicals
  3. Match profiles to site facts
  4. Assess service/location usefulness
  5. Test structured data eligibility
  6. Verify calls, forms and analytics
PRIMARY SOURCES

Verify the moving parts.

The PDF includes a source map and explicit research boundary. Product and regulatory details can change; current official material controls.

Google Search Essentials →Google Business Profile Help →Google Search structured data guidance →
TRUTH BOUNDARY

An audit identifies hypotheses and defects; it cannot guarantee future ranking or traffic.

AI tools assisted drafting and layout. SCRIPTMASTERLABS is responsible for editorial structure and source selection. No personalized investment, legal, tax, medical, regulatory, advertising or cybersecurity advice.

FAQ

Before you buy.

What format is this product?

A four-page PDF field guide delivered immediately after successful Stripe Checkout.

Is this a subscription?

No. It is a one-time purchase.

Does this guarantee a result?

No. An audit identifies hypotheses and defects; it cannot guarantee future ranking or traffic.